Web Site Design Used for Marketing (cont.)
Contributed by Jennifer Aitken
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Web Site Design Using Animation and Pop-Ups
Another option that your web site designer may give you is to have animation on your site. This is slightly different from flash web site design for several reasons. Animation is more like having a tiny cartoon or movie playing on your site. Perhaps even having banners or balloons flying across the screen or bouncing up and down. This is just another way to catch the attention of the customer. Using this type of animation can be very successful with customers.
It is entertaining, they do not become bored looking at your site and they may want to look through it further. What can also be used are pop ups. This is a type of marketing technique as well, but the design of the pop up is just as important.
Web site design is something that needs to be well thought out. You need to use every single aspect of your web site design to your advantage. There can be no space wasted, nothing can be overlooked. A customer looks at every part of your web site, therefore you must take the time to make sure that your web site is up to their standards and has the ability to make the sale that you require.
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