Graphics in Web Design are a Very Touchy Subject! (cont.)
Contributed by Ian Hess
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Design Those Web Graphics for Max Touchiness
You can put up any graphic, but the idea of design presumes thought about the purpose and effectiveness of every element used. You want to make sure that people find what they're looking for because everyone is already tired of bumping into unwanted results.
On the Web, effectiveness is not measured by appearances - although, ineffectiveness might be measured by appearances. Rather, effectiveness on the Web is measured by how the user interacts with the content. This isn't just a new medium, this is a new, but interactive frontier that we are colonizing. It was once land, now it is virtual space humanity is extending itself into. Graphics should help with this, not get in the way like big mountains breaking paths advancing westward-ho!
The graphics on your site may be illustrations, which do not literally mean what the text means, but instead create conceptual links illustrating broader or more specific ideas or products. Therefore, the graphic relation to text content in Web design can become a bait and switch. While certainly not the "real purpose," this is an effective result.
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